USING GUIDED TOURS AS AN ONLINE DATA COLLECTION STRATEGY: A RESEARCH NOTE
Keywords:
online data collection strategy, qualitative research, online spaces, benefits of online guided toursAbstract
This research note discusses the benefits of guided tours as an online data collection strategy. These benefits include an opportunity to follow-up on questions and seek detailed responses from participants, clarify certain misconceptions about the participants and/or
phenomena under study, mitigate bias in data, get an updated record of participants’ online practices, and create a relationship of trust and rapport with the participants. Guided tours can also be useful for participants as it gives them a chance to use the online space regularly, and also provides them with an opportunity to reflect on their online practices frequently. Keeping in view
the benefits of guided tours, qualitative researchers are encouraged to employ this data collection strategy in their online research for securing in-depth and additional information regarding participants’ use of a particular online site. Further, this short paper recommends that online qualitative researchers utilize guided tours to seek additional and detailed information about their participants’ practices and/or experiences in any online space.
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This work is licensed under a Creative Commons Attribution 4.0 International License.
PAKISTAN JOURNAL OF SOCIETY, EDUCATION AND LANGUAGE (PJSEL)Abbreviated KEY Title: Pak. j. soc. educ. lang. (Online) URL: http://pjsel.jehanf.com/archives.php ISSN 2523-1227 (Online), ISSN 2521-8123 (Print
Editor’s Email: editorpjsel@gmail.com Nature of Publication: OPEN ACCESS. Copyright: Copyright (c) 2015-2018
LICENSED BY: THE WORK OF PJSEL IS LICENSED UNDER CREATIVE COMMON ATTRIBUTION 4.0 INTERNATIONAL