AI-Enhanced Social Sciences: A Systematic Literature Review and Bibliographic Analysis of Web of Science Published Research Papers

Authors

  • Muhamad Farooq Postdoctoral Researcher Multimedia University Malaysia, Assistant Professor Emerson University Multan, Pakistan
  • Hafsa Qadir Buzdar Lecturer English National University of Modern Languages Multan, Pakistan.
  • Saeed Muhammad Limkokwing University of Creative Technology, Malaysia.

Keywords:

Social Science, Artificial Intelligence, Research Frontiers, Business and Economics, Research Approaches

Abstract

Integrating Artificial Intelligence (AI) with social sciences allows researchers to study emerging fields that link technology and mankind, encouraging change. This research examines how artificial intelligence (AI) affects sociology, psychology, economics, political science, anthropology, geography, history, education, communication studies, cultural studies, and linguistics. Additionally, it expands to cover finance, marketing, HRM, supply chain management, and IT. This study underlines the role of artificial intelligence (AI) in revolutionising research technique, offering data-driven insights from massive data, and allowing human-machine collaboration in numerous domains. This study also emphasises ethical issues and standards for appropriate AI-powered research. It also gives case studies of AI's ethical application in many sectors. A thorough review of 450 Web of Science documents underpins this study. This analysis used only English-language publications from 2019 to 2023. The selecting procedure used social science and AI keywords.
The selected publications provide useful perspectives on the confluence of AI and the social sciences. This research investigates AI's role in environmental monitoring, climate change prediction, sustainable resource management, and sustainable energy, transportation, and urban planning technologies. Business and management research examines how artificial intelligence (AI) affects industries, market dynamics, financial services, supply chain management,  entrepreneurship, and general management. This study also examines how artificial intelligence (AI) affects communication, art, and culture. This comprehensive analysis evaluates the major
impact of artificial intelligence (AI) across numerous disciplines and identifies possible research topics where AI could improve the social sciences by solving current problems. AI-social science integration raises ethical questions and opportunities. This research also explores the effects on policy, education, and interdisciplinary cooperation, emphasising the need for ongoing dialogue and collaboration between academics, policymakers, and educators. AI-enhanced social sciences' prospective advantages for society are the subject of this essay. It also urges researchers and politicians to fully embrace AI's promise, highlighting the need for action.

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Published

2023-12-16

How to Cite

Muhamad Farooq, Hafsa Qadir Buzdar, & Saeed Muhammad. (2023). AI-Enhanced Social Sciences: A Systematic Literature Review and Bibliographic Analysis of Web of Science Published Research Papers. Pakistan Journal of Society, Education and Language (PJSEL), 10(1), 250–267. Retrieved from https://pjsel.jehanf.com/index.php/journal/article/view/1299