The Impact of Conflict on the Tourism Industry: Insights from Swat, Pakistan

Authors

  • Imad Khan Department of Economics & Development Studies, University of Swat.
  • Rabia Majeed Department of Economics, Pakhtunkhwa Economic Policy Research Institute (PEPRI), Abdul Wali Khan University Mardan.
  • Sheraz Ali Department of Social and Gender Studies, University of Swat.
  • Atif Iqbal Institute of Cultural Heritage, tourism & Hospitality management, University of Swat.

Keywords:

Tourism Industry, Conflict, Swat, Tourist Attraction, Resources

Abstract

Tourism is one of the most vulnerable sectors to the impacts of conflict and insecurity. This paper examines the effects of random terror events on the tourism industry in Swat, emphasizing the economic, social, and psychological consequences. Drawing on recent data and case studies, the paper highlights the challenges in sustaining tourism amid perceived threats. A total of 31 questionnaires were filled through snowball technique. The results shows negative relationship between tourism development and conflict in the region. The findings of the study recommend infrastructure development, bridging trust building among local and foreign tourists and a close liaison among line departments with local community and investors for joint and constructive action in the tourism industry.

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Published

2024-06-27

How to Cite

Imad Khan, Rabia Majeed, Sheraz Ali, & Atif Iqbal. (2024). The Impact of Conflict on the Tourism Industry: Insights from Swat, Pakistan. Pakistan Journal of Society, Education and Language (PJSEL), 10(2), 583–591. Retrieved from https://pjsel.jehanf.com/index.php/journal/article/view/1472

Issue

Vol. 10 No. 2 (2024): Vol 10(2) June, 2024

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

PAKISTAN JOURNAL OF SOCIETY, EDUCATION AND LANGUAGE (PJSEL)Abbreviated KEY Title: Pak. j. soc. educ. lang. (Online) URL: http://pjsel.jehanf.com/archives.php ISSN 2523-1227 (Online), ISSN 2521-8123 (Print

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